Announcing Wealthbox integration


October 16, 2023

Estimated reading time: 1 minute

 

 

We're excited to announce the launch of an integration with Wealthbox, one of the top CRMs used by financial advisors. The integration allows advisors to prefill client applications and send invites with a click of a button – all from within Wealthbox. The result: advisors can bring new assets into their orbit while helping clients earn more on held-away cash.

“Flourish’s integration with Wealthbox has improved our firm’s process of inviting clients to Flourish Cash,† making it simple and easy. As fiduciaries, we are always looking for optimal solutions for our clients, including where to hold their cash reserves for short-term goals. Flourish Cash is a tremendous option for us to offer, and the ability to prefill applications using Wealthbox data is a significant value-add that saves time for both our team and our clients. It gives us great confidence to see Flourish continue to innovate and prioritize features that help advisors deliver efficient and exceptional service." 

– Ben Jacobs
M.S., CFP®, EA, AIF® - Co-Founder + Financial Planner at Fully Financial ±

If you'd like to get started, click below to set up the integration.

 


Wealthbox and Flourish are separate and unaffiliated entities
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About Flourish

Flourish builds technology that empowers financial advisors, improves financial lives and retirement outcomes, and delivers new and innovative investment options to advisors. Today, the Flourish platform is used by more than 950 wealth management firms representing more than $1.5 trillion in assets under management. Flourish is wholly-owned by Massachusetts Mutual Life Insurance Company (MassMutual). For more information, visit www.flourish.com.

 

Interested in learning more about Flourish Cash?


Flourish’s offerings are provided by different entities and are subject to different terms, investor protections, and risks. Flourish Cash is offered by Flourish Financial LLC, a registered broker-dealer and FINRA member. Flourish Financial LLC is not a bank. Check the background of Flourish Financial LLC and its personnel on FINRA's BrokerCheck. Flourish Annuities refers to the annuity platform operated by Flourish Technologies LLC and to Flourish Insurance Agency LLC (doing business in California under the name Flourish Digital Insurance Agency), and, where applicable, Flourish Financial LLC. Flourish Lending is offered by SoraFinance, Inc. (d/b/a Flourish Lending), a licensed mortgage broker (NMLS #2355841). SoraFinance, Inc. is not a lender. To verify SoraFinance, Inc., visit NMLS Consumer Access. The Flourish entities mentioned above are all wholly-owned subsidiaries of Flourish Holding Company LLC. Please review the Legal section of our website for more information and account terms. The role of the investment advisor or other firm that invited you to Flourish may vary between different Flourish services and products, as further described in your terms of service. © 2026 Flourish. All rights reserved.

† A Flourish Cash account is a brokerage account offered by Flourish Financial LLC, a registered broker-dealer and FINRA member. Flourish Financial LLC is not a bank. Check the background of Flourish Financial LLC and its personnel on FINRA's BrokerCheck. The cash balance in a Flourish Cash account will be swept from the brokerage account to deposit account(s) at one or more third-party Program Banks that have agreed to accept deposits from customers of Flourish Financial LLC. The accounts at Program Banks will pay a variable rate of interest.

± This feedback may not be representative of the experience of other customers, and is not a guarantee of future performance or success.