Press Release

Flourish Completes SOC 2 Type 1 Certification

Certification Reinforces Fintech Platform for RIAs Commitment to Data Security and Privacy

NEW YORK—28 September 2022 — Flourish, a platform which provides innovative access to financial products that help RIAs secure their clients’ financial futures, today announced completion of its SOC 2® Type 1 examination.

The SOC 2 Type 1 certification is confirmation that Flourish’s platform and its services satisfy or exceed the exacting security measures and industry standards across security processes, internal controls, availability, and confidentiality criteria set forth by the American Institute of Certified Public Accountants (AICPA).

“More than 440 RIAs with a combined AUM of over $1.4 trillion trust Flourish with their clients’ data. Validating our ability to keep data safe and secure through a SOC 2 Type 1 certification is a demonstration of our commitment to our clients,” said Ben Cruikshank, Head of Flourish. “We’re proud of this milestone and will continue to stay vigilant in the face of new security concerns and threats.”

Pursuing SOC certifications is voluntary. The SOC 2 Type 1 examination was conducted by KPMG LLP, an independent “Big 4” third-party accounting and audit firm, and was completed on April 18, 2022. Flourish plans on undergoing a SOC 2 Type 2 examination in the coming quarters. More information about the certification is available on the Flourish Web site. 

The certification is inclusive of the Flourish Platform and its products, Flourish Cash, its cash management offering, and Flourish Crypto, its cryptocurrency investing offering. Flourish Cash is offered by Flourish Financial LLC, a FINRA-member Broker-Dealer, while Flourish Crypto is offered through Flourish Digital Assets and Paxos Trust Company, a NYDFS trust company and qualified custodian.

Flourish is wholly-owned by Massachusetts Mutual Life Insurance Company (MassMutual).

About Flourish

Flourish builds technology that empowers financial advisors, improves financial lives and retirement outcomes, and delivers new and innovative investment options to advisors. Today, the Flourish platform is used by more than 440 wealth management firms representing more than $1.4 trillion in assets under management. Flourish is wholly-owned by MassMutual. For more information, visit

Media Contact

Marissa Arnold

Forward Looking Statements 

This press release may contain forward looking statements that are subject to certain risks and uncertainties. Actual results, performance, or achievements may differ materially from those expressed or implied