Explore our educational series about all things cash.
Download The Cash Opportunity ebook
Experience The Cash Opportunity for Advisors in a downloadable ebook that includes all five articles from the series.
1: Why advisors are blind to cash
In the first article of our new series, The Cash Opportunity for Advisors, we take a closer look at held-away cash and the opportunities for financial advisors.
2: Understanding why clients hold cash
In the second article of our series, The Cash Opportunity for Advisors, we look at where held-away cash comes from and why clients hold more than their advisors realize.
3: The benefits of bringing cash into focus
In the third article of our series, The Cash Opportunity for Advisors, we explore the advantages a cash management solution can offer advisors and clients.
4: How to start the cash conversation with clients
A step-by-step guide to successfully rolling out a cash-management solution to current, new, and prospective clients.
5: Seven steps to a successful rollout
In the fifth article of our series, The Cash Opportunity for Advisors, we share a seven step process for RIAs to get started with Flourish Cash.